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Bourne Research previews new book: consumer's guide to nanotech

Bourne Research LLC today announced the upcoming publication of A Consumer's Guide to MEMS and Nanotechnology (ISBN 978-0979550546, Bourne Research, $39.95). The book, authored by Marlene Bourne, President and Principal Analyst of Bourne Research, examines how MEMS (MicroElectroMechanical Systems) and nanotechnology are changing the way we live, work and play.

The new book, A Consumer's Guide to MEMS and Nanotechnology, explores the fundamental question of 'what is nanotechnology' and then details how both of these emerging technologies are being put to use in products from appliances to yachts. For example, are you curious why sunscreen, which used to be white, is now clear? How motion-sensing video games work? Why your car knows when to deploy the airbags? How liquids bead up and roll off some surfaces? Why silver nanoparticles are such a big deal?

A Consumer's Guide to MEMS and Nanotechnology takes readers into the micro-world (and beyond) to discover an amazing range of sensors, structures, materials and more. The book explains what they do and how they work, then explores how they're being applied in real products today--and what that means to the consumer.

"There's no doubt that MEMS and nanotechnology are both cool and controversial, but their reach extends far beyond novel golf equipment and stain-resistant pants," says Marlene Bourne. "They're already an integral part of product safety, such as decreasing the risk of static in your car's fuel line, as well as practical applications, like reducing energy consumption in the home and taking better care of your family's health and well-being."

The book also examines the history of MEMS devices and nanomaterials, as well as their evolution into the marketplace. With detailed examples of products from nearly 500 companies, this an excellent reference guide to the current state of MEMS and nanotech commercialization. The book will appeal to those interested in science, technology and engineering, from students and curious technophiles, to executives seeking new ways to grow their businesses.

The book, A Consumer's Guide to MEMS and Nanotechnology, will begin shipping on August 18, 2007. Visit the Bourne Research website for information on advanced purchases.

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Bourne Research

Bourne Research is a trusted source of market intelligence, with a specialized focus on MEMS (MicroElectroMechanical Systems), Nanotechnology, and the convergence of both. Its founder, Marlene Bourne, is a highly respected industry analyst with more than a decade of experience following the development ... more »

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